TESCO Hot Hands Display

This pre-built and pre-filled display stand enabled products to be instantly retailed the moment they arrived in store!

THE BRIEF
To create a durable yet attractive FSDU (Floor Standing Display Unit) to display Hot Hands Hand and Foot Warmers across Tesco stores. The FSDU had to meet Tesco’s stringent structural design and artwork requirements.

BOXMART’S ROLE
We developed a bespoke stand that complied with Tesco’s specific structural and festive artwork requirements. We ran extensive and rigorous transport tests to ensure the pre-filled stand always arrived in pristine condition. The stands were delivered to a contract packer to be assembled, filled and despatched to stores.

PRODUCTION DETAILS
The units were manufactured in two batches using the very latest in digital print technology.

TIME SCALE
Within three weeks, we’d designed, produced and delivered the entire shipment of FSDUs.

RESULTS
Unprecedented demand resulted in Tesco placing a second, larger order within four weeks of the FSDU going live in store. The unit had such a positive impact upon sales that it opened up new POS opportunities for our client.