Gift Pack & Postal Wraps for White Peak Distillery
White Peak Distillery is Derbyshire’s first full-scale craft distillery, making award winning whisky, gin and rum, with a proud Derbyshire provenance. Opening in 2016, their signature product, Wire Works, is a small batch single malt English whisky, released periodically throughout the year.
Working in collaboration with the client we created a stand-out gift and postal pack pack heavily influenced by the brand’s story.
We developed a made-to-measure postal wrap featuring locking tabs, end voids for protection, limited raw edges and a large print surface - giving a refined yet functional first impression.
A zig-zag presentation pack sits inside the postal box, which protects contents and provides further brand enhancement.
The geometric, angular elements of the zigzag fitting forms the shape of a W – the initial of both the distillery and of Wire Works, while also mirroring the architectural features of a nearby bridge over the river Derwent, and the beams found on the premises.
UK made & fully recyclable, this eco-friendly pack has used traditional materials used in an innovative and creative way. Great design, coupled with a fantastic opening experience has helped cement the brand’s position in a competitive market – successfully setting it apart from traditional brands, while holding firm to values of heritage, quality and provenance.